How to Lead Marketing with AI Like a Fortune 500 Consultant
with Tahnee Perry, AI Advisor
Audio Only
Episode Description
Is your team ready to embrace the future with AI? In this episode of StrategyCast, we share invaluable strategies to seamlessly integrate AI into your marketing workflows. From boosting efficiency to strategic breakthroughs, get set to elevate your team’s potential and future-proof your approach!
Listen & Learn
- The importance of change management when adopting AI.
- Steps leaders take to help their teams bridge the gap between current workflows and the integration of AI.
- Creating AI personas to complement human team members.
- Measuring the impact of AI on an organization, and why this is important for stakeholders.
- The role of AI in improving search engine optimization and the changes AI-powered search imposes on it.
- The implications of introducing AI into CRM platforms like Salesforce and HubSpot, and how these changes can enhance a marketing team’s performance.
- Building an AI-Friendly Culture.
Guest Bio
As the founder of A25, Tahnee Perry specializes in helping companies leverage AI to better connect with customers and drive meaningful growth. With over 20 years of experience in go-to-market strategies and artificial intelligence, she focuses on turning innovative ideas into actionable strategies that deliver real results. Tahnee’s leadership journey spans transformative roles at Aspen/Snowmass, Deem, Northstar Travel Group, and Phocuswright, where she crafted standout brands, led impactful campaigns, and built enduring customer relationships. Beyond her leadership roles, Tahnee is a sought-after speaker, delivering keynotes on AI and travel at industry conferences and teaching go-to-market strategies at Stanford University. Whether on stage or behind a podcast mic, she shares fresh insights, practical examples, and stories that resonate with audiences.
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