The Right Way to Turn Your Podcast into a Lead Gen Machine
with Donald Kelly, Founder and The Chief Sales Evangelist
Audio Only
Episode Description
What if your podcast became your best sales tool? In this episode of StrategyCast, learn how to turn listeners into loyal buyers, build real trust, and design a show your sales team will love. Get ready to boost ROI and become unforgettable in your B2B niche!
Listen & Learn
- Be the Best Known, Not Just the Best: It’s all about brand awareness and making your company top-of-mind.
- Relationship First, Sales Second. The magic of B2B podcasting? It opens doors and builds authentic, lasting relationships. They are the most authentic way to deliver a message outside of a one-on-one meeting.
- Content is Infinite; Lean Into It. Worried about running out of things to say? Don’t be: customer stories, trends, and guest expertise bring endless episode ideas, especially when you listen to your audience and sales team.
Guest Bio
Donald Kelly is founder of The Chief Sales Evangelist. His mission is to evangelize effective selling methods and motivate sellers at all levels to DO BIG THINGS!
As a former top-performing technology sales professional who has successfully sold in public and private sectors, Donald cracked the code of helping teams thrive in B2B sales. Salesforce has recognized Donald as a 2022, 2023 and 2024 Top Sales Influencer and by LinkedIn as a Top 22 sales Insider.
He is also the author of Sell It Like A Mango – A New Seller’s Guide To Closing More Deals and co-author of Professional Selling: A Guide for the Modern Sales Professional and Advanced Selling and Sales Management Courseware, which are used in over 90 universities across North America.
Donald has designed his training around concrete fundamental principles that can be adapted by any seller.
He has helped sellers from companies worldwide build confidence in their selling abilities and increase revenue as a result. Organizations include Rock Venture (Quicken Loans), HairClub, VMWare, Consolidated Electrical Distributors LLC. (CEB), Salt Edge, Charter Spectrum, Hibu/The Real Yellow Pages, Yotpo, Citi Group, and New York Life.
Along with helping for-profit organizations, Donald has assisted non-profit firms such as the Florida State Minority Supplier Development Council, The Eastern Minority Supplier Development Council, GEAR UP, Brigham Young University – Idaho, and Cal Poly University.
Donald has keynoted and spoken to audiences nationwide at events such as Salesforce
Dreamforce HubSpot’s Inbound Outbound. He has shared the stage with speakers such as Jeb Blount, Alexine Mudawar, John Barrows, Anthony Iannarino, Scott Leese, and Cynthia Barns, to name a few.
In addition to training sales professionals in workshops, online courses, keynote presentations, and students as an adjunct professor at Brigham Young University-Idaho, Donald hosts a popular sales podcast called “The Sales Evangelist.” With listeners in over 155 countries and over 4 million all-time downloads, the podcast has received recognition from publications such as Entrepreneur Magazine, Success Magazine, Inc. Magazine, Forbes, HubSpot, The Huffington Post, and the South Florida Business Journal.
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